Product code: P35056
Blueberry juice powder is a fine, red violet powdered extract of blueberry juice.
Blueberries are known for their naturally rich antioxidant properties and diverse range of micronutrients. They also have notably high levels of manganese, vitamin B6, vitamin C, vitamin K and dietary fibre.
Blueberries get their distinctive colouring from the water soluble pigments called anthocyanins. Anthocyanins belong to a class of molecules called flavonoids; they can appear red, purple or blue depending on the pH (red=acid, blue=alkali). Their role in the blueberries is to absorb UV light, protecting the berries from UV damage. Research suggests that anthocyanins could have important health benefits such as improving circulation and protecting against heart disease (decreasing blood pressure, increasing HDL-cholesterol and reducing blood stickiness), increasing insulin sensitivity to protect against diabetes and improving eye health to protect against retinopathy and cataracts.
Anthocyanins have also been shown to have anti-inflammatory effects by reducing the production of cytokines such as TNF alpha, as well as demonstrating antioxidant activities. As well as anthocyanins, blueberries are also rich in vitamin C which is an important antioxidant. Freeze drying blueberries helps retain the important phytonutrients that can be degraded through more intensive drying methods that require heat.